CreatorDAO blasts off 🚀

Get ready for creator bootcamp.

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Emily Burton & Drew Baldwin
October 11, 2023

TOGETHER WITH

It's Wednesday and that means Fat Bear Week has crowned a new victor. Did your favorite Ursa Major score a spot in the Hall of Champions?

BLAST OFF 🚀

CreatorDAO’s creator bootcamp is less than 2 weeks away. Are you ready for launch?

After a successful private beta, CreatorDAO is opening Launchpad to the wider YouTube community. The creator bootcamp went live for the first time last year, when a group of YouTubers were chosen to take part in a series of challenges. Since then, participants like ZoeUnlimited have seen rapid growth on YouTube.

Now, CreatorDAO is welcoming applications from any and all YouTube creators.

According to Launchpad instructors Kong Pham (who claims millions of subscribers on YouTube) and Kel Livson (a video production pro), the YouTube-specific program will present an unlimited number of participants with weekly challenges that they can “take on and implement into their content.”

“It’s similar to a running coach’s ‘Couch to 5K’ program: we’ll give you a schedule, mental frameworks, and provide really great tips, but 90% of the value comes from the creator actually putting it into action.”

Launchpad instructors Kong Pham and Kel Livson

Collaboration will play a key role in Launchpad’s first public run. In addition to completing weekly challenges and communicating via a group chat room, this year’s cohort will collectively choose three outstanding participants to receive individual prizes of $10,000.

YouTubers interested in joining that cohort have until October 20 to apply on the CreatorDAO website. After that, the ball will get rolling quickly: Launchpad is set to kick off on October 23 and will conclude after eight weeks.

For more info, check out our complete coverage here.

🔆 SPONSORED 🔆

From authentic reviews to well-edited product shots, Viral Nation’s UGC creators turn viewers into consumers

Digital audiences have an eye for authenticity—and they won’t accept anything less. That’s why top brands turn to the UGC creators at Viral Nation Talent for high-quality aesthetic content.

With B2B influencer marketing on the rise, UGC content is key to brands' social strategy. Viral Nation Talent gets it: with over 800 talent on its roster, Viral Nation is home to the most influential UGC talent in the world.

Cale Brown 🕺
As a sports videographer, photographer, and editor, Cale seamlessly folds brands into his high quality and hyper creative dance compilations.

Stephanie Pena ☕​
From coffee chats to GRWMs, this mom, wife, and Instagram icon effortlessly mixes sponsored content into her daily lifestyle vlogs.

Jasmine Williams​​​​ss 🥎
This UCF softball player balances sports and family content, and has worked with Amazon to bring them relatable and high value UGC content.

UGC creators like Cale, Stephanie, and Jasmine work closely with brands to tailor campaigns to niche verticals, where viewers take their opinions seriously. That loyalty—combined with creators’ next-level editing skills—is exactly what brands need to turn viewers into consumers.

HEADLINES IN BRIEF 📰

DATA • GLOBAL TOP 50 📈

This professional “tricker” is all about big flips and small kindnesses

Xander isn’t just one of the most talented “trickers” on YouTube Shorts. The high-flying acrobat is also a dedicated tumbling coach—and a stickler for good behavior. When he isn’t pulling off impressive flips in public, Xander makes it a point to teach his students the value of kindness (through a series of moral-centric skits, of course).

That combination of fable-style Shorts and acrobatic demonstrations has earned Xander’s channel (aka 73_Tricking) a loyal fanbase of over 5 million subscribers—not to mention hundreds of millions of views. In fact, the creator’s top video has racked up 192 million views all on its own (and that’s just one clip!).

As of this fall, Xander’s channel is flying higher than ever.

73_Tricking soared to a monthly total of over 313 million views in September. Data from Gospel Stats.

  • Over the course of our last seven-day count, the talented acrobat scored a whopping 367.4 million views.

  • That weekly total pushed Xander’s channel to #10 in our Global Top 50 chart.

  • The result: 73_Tricking now claims nearly 2 billion lifetime views and counting.

WATCH THIS 📺

Is there such a thing as too much lasagna?

Matt Stonie is always up for a challenge. From consuming the “most Korean fire noodles ever eaten” to taking down a 12-pound burrito, the food-focused YouTuber never leaves an unreasonably large dish unfinished (even when he probably should).

Stonie’s latest triumph (aka the creation and consumption of a 100-layer lasagna) is a testament to that go-getter attitude)—and commenters were understandably impressed:

“Garfield could never.”

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Today's newsletter is from: Emily Burton, Sam Gutelle, and Josh Cohen. Drew Baldwin helped edit, too. It's a team effort.